Slime, Brains & Bots: How We're Using AI to Stir Up Creativity

When you run a small business that's equal parts glitter, goo, and good vibes, there's a lot on your plate. Designing products, writing captions, packing orders and wrangling one little ball of energy (our son), all before the second coffee. So when AI tools like ChatGPT popped onto the scene, we were curious.

Can a robot really help write for a brand like Slime Minister? One that’s built on sensory joy, playful puns, and lots of heart?

Turns out: yes. With a few conditions.

We use ChatGPT to help spark ideas, speed up writing, and keep our brains from melting when the mental load gets too heavy. The magic happens when we blend it with our own voice, not replace it. AI might help generate the bones of a blog post or caption, but the sparkle? That still comes from us.

Just like slime, AI is what you make of it. You can shape it, stretch it, and remix it to suit your needs. And just like sensory play, it’s strangely soothing when used with intention. (Cue the brain image with purple slime topped with a bow, which yes, we prompted with ChatGPT).

We're also big on disclosing when we’ve used AI. As a graphic designer (Cheyney here 👋), it’s obvious when something’s a little too “machine-made.” But in the spirit of curiosity and creativity, we’re using Slime Minister as a playground to test what this tech can do and how it can support a small, creative, values-driven businesses like ours.

So next time you see a post from us that’s extra smooth or weirdly on point? There’s a chance ChatGPT helped us write it. And we’re not mad about it.

💬 Got thoughts on AI in creative biz? Drop a comment. We would love to hear how you’re using (or avoiding) it!